A social enterprise for affordable micro-irrigation technologies is emerging in Central America under the name of iDEal Tecnologias, a new project approach of IDE, International Development Enterprises.

Two studies have been instrumental for the launch of this project:

A)   a marketing study by Nadja Kränzlin with the concept of marketing to BOP customers and

B)   a financing study by Isabelle Stauffer aiming at finding ways to provide micro-finance packages to poor farmers.